Inside vs Outside Sales – Which of The Two is Your Best Bet
Are you wondering how the two terms, inside sales and outside sales different? If you could invest 5
minutes reading this informative write-up, you won’t bother researching them again. Difference
between inside and outside sales is more like it is between the two words, inside and outside.
Precisely, the remote selling of goods and services is inside sales. Whereas selling face-to-face or
using any traditional mode is outside sales. This is getting more interesting, isn’t it? So, keep
on reading!
Inside vs Outside Sales – Under the
Microscope
Let’s discuss the two concepts in some details
What is ‘Outside Sales?’
As the name indicates, outside sales mean when an agent physically goes out to meet a potential
customer.
What is ‘Inside Sales?’
When an agent remotely handles the sales, it is termed inside sales.
Expanding on The Outside vs Inside Sales
Now you are comfortable with the fundamental difference between inside and outside sales. We can
rightly say that ‘inside sales‘ is a modern way of selling. A
business will probably rely on it to sell contemporary products like software and others. Comparatively,
outside sales use traditional means like face-to-face meetings and more. As you can guess, a large
percentage of businesses rely on this. It seems like your curiosity is accumulating as you read more
about the inside vs outside sales tactics. Hence, it is the right time to let you know which one should
you prefer.
Which of The Inside Sales
and Outside Sales is a Better Option?
Well, it depends on the nature and circumstances in which your business operates. Plus, other factors
will also influence your decision to go for one of the two. Don’t worry; we are listing them all
for you below:
What are You
Selling?
Is it the physical product or the digital product you are selling? ‘Inside sales’ suits the
selling of digital products more. Because an agent can quickly email its features to thousands of
prospects almost instantly compared to visiting them all. He can also provide a quick demo of the
product if required. We can say the same for services, as clear information and reviews will be
sufficient for a potential customer to decide. On the other hand, companies are better off selling
physical products using outside sales strategies. This one allows a potential customer to get the real
feel of a product, so he’s more likely to buy.
It doesn’t mean we can’t use outside sales strategies for selling digital products or
services. Similarly, we can apply inside sales methodologies to sell a physical product. In fact, large
businesses are relying on a blend of both inside and outside sales tactics for a better outcome. And yes, this blend
works more often than not!
What is Your
Budget?
You can argue that the traditional outside sales approach is always the best option. Because the agent
can actually meet a prospect, gets to know his interests better, and pitch to him in the way he likes.
No doubt, it will work but do you have enough budget to hire and train people to carry out these
responsibilities? Maybe you can’t afford to do it now since your business is finding its feet in
the industry. Comparatively, using inside sales strategies will cost less. All it requires of an agent
is his time in front of a laptop from anywhere he likes.
Yes, a call center can provide both inside and outside sales solutions. Of course, they’ll charge
more for employing outside sales tactics because this will need specialized agents who have strong
interpersonal skills, can physically visit the customers, and can convince them in a face-to-face
conversation.
What
are Your Business Goals?
Do you want to base your sales team efforts on the overall conversation or sales? Then you should go
for inside sales. The sales rep here must have targets on display that’ll also evaluate their
overall performance. On the other hand, if you can invest in an excellent system to schedule tasks for
your team, which will record their meetings, territories, and more. Then you can go with implementing a
whole outside sales strategy.
Are You
Willing to Adapt?
Both the inside and outside sales have their own challenges. Hence, very few organizations have
successfully implemented a full inside sales or outside sales model. Therefore as a business owner, you
should also take advantage of both these strategies. Keep a remote inside sales representative team for
some time and evaluate their overall outcome. Then hire an outside sales agent and check what good they
bring to your revenues. Hence, you should use both tactics for your business growth.
Best call centers have skilled staff to handle an organization’s inside and outside sales. Check
this blog if you are on the hunt
for finding the top call center USA has.
Some
Tips for The Inside and Outside Sales Representatives Working in Contact Center Services
Enough is now said about inside vs outside sales; let’s now read some tips the agents can use to
get the most out of each.
- An Inside sales agent must be a good researcher, while the Outside sales agent must have excellent
problem-solving abilities.
- Outside sales agents should focus on improving their interpersonal skills.
- An outside sales agent has to meet the prospects in person; therefore, he must be well-dressed. The
inside sales agent should ensure the availability of a fast internet connection.
- Inside salesperson must be able to write proficiently
Take Away
‘Outside sales’ focus on traditional means of selling a product or service. Whereas
‘Inside Sales’ representatives sell a product or service remotely. An organization can
either incorporate one of the two strategies. Or, you could even go for the blend of both for a better
outcome. Since there is some confusion about both terms, therefore we felt the need to discuss them in
this very interesting blog.
We hope this 5-minute write-up about ‘inside vs outside sales’ was worth your time.
Furthermore, if you think we have skipped including something here, please comment or write to us at our
official email address.